• Harness the Data.  
  •   Dominate the Market.  
  • Choose Loadout. 

About us

With new titles, platforms & influencers emerging all the time, it’s hard to stay on top of what’s important in gaming & esports. With a range of industry leading sources, and the experience required to combine them, Loadout builds a clear picture of what’s important now without breaking the bank.

Our Services

We believe that an effective data strategy uses multiple sources in harmony, but getting access to everything you need can be expensive and complicated. We package data conveniently & cheaply, producing understandable & actionable reports.

Proprietary Research

We produce our own study of Esports & Gaming behaviours. The survey is packed full of questions showing how & why gamers play, as well cross category data to help you understand how they fit into the wider market.

Custom Research

If our existing data sources haven’t answered all of your questions, we’ve experienced at producing targeted custom research that helps you get the final total picture of the consumers most important to you.

Syndicated Research

We buy into several syndicated research packages, to broaden our knowledge of both gaming and the wider market. Our proprietary research has been designed to complement this external syndicated data, meaning that the combination provides a vast amount of insight.

Measurement

To make sure a campaign informed by our data is meeting its objectives perfectly, we work with leading passive research companies who allow us to gauge success and learn for the future.

Proprietary Research

We produce our own study of Esports & Gaming behaviours. The survey is packed full of questions showing how & why gamers play, as well cross category data to help you understand how they fit into the wider market.

Measurement

To make sure a campaign informed by our data is meeting its objectives perfectly, we work with leading passive research companies who allow us to gauge success and learn for the future.

Syndicated Research

We buy into several syndicated research packages, to broaden our knowledge of both gaming and the wider market. Our proprietary research has been designed to complement this external syndicated data, meaning that the combination provides a vast amount of insight.

Custom Research

If our existing data sources haven’t answered all of your questions, we’ve experienced at producing targeted custom research that helps you get the final total picture of the consumers most important to you.